PROFILE

 

Skincare should be for skin. Well-being should be for everything.

Scientifically aware that the skin is capable and well-equipped to thrive on its own, I was determined to make skincare that allows the skin to be autonomous. In this endeavor, I integrated plant-derived ingredients with the skin's biological processes and aptitudes.

This delicate balance of nature and science reveals the intimate association on which our lives depend - our ecological home, the environment. Tempering our resource-exploitation appetite by designing products and business practices that work with the environment rather than against it, goes beyond successful business plans or personal ambitions. It re-establishes the human-nature symbiosis for biodiversity conservation, re-connecting humanity with nature.

Such journey requires extraordinary imagination, wisdom, and compassion. And it is not mine alone. It is a collective journey that encourages us all to evolve, to express and to share beauty.

 

Simona, founder and CEO